Who Is Retail Outlook

Retail Outlook, LLC serves the Competitive Intelligence needs of major retailers nationwide.  We offer a holistic approach to understanding trends, shifts and strategies among the marketplace and web.  We have curated over 15 years of archived activity within all categories in the marketplace (Fashion, Beauty, Home, Department Store, Mass & Specialty)

Retail Outlook, LLC provides an understanding of seasonal trends with messaging, marketing and product introduction across channels, categories and retailers.  Each project managed by us is completely customized to your specific needs from scale, objectives, longevity and deliverables.  The broad perspective that we cover allows us a unique ability to tailor insights specifically to your business.

What Does Retail Outlook Provide

- Understand seasonal trends within messaging, marketing and product introductions across channels, categories or retailers.

- Examination of any retailer’s initiatives around store experience, promotional strategies, product introductions, special events, and more. 

- Experienced Secret Shopping services for your stores and inside your competition.  

Retail Outlook’s Customizable Experience

Every project managed by Retail Outlook is completely customized to your specific needs from scale, objectives, longevity and deliverables.  The broad perspective that we cover allows us a unique ability to tailor insights specifically to your business.    

Examples of Questions Retail Outlook Can Answer

From very focused….

- What were the key promotions my competition offered this time last year, and are they consistent year over year?

- How did my key competition launch their seasonal collection from merchandising, marketing, and promotional perspective?

- When does my competitor launch their seasonal assortment.  How do they typically support these launches in their stores and online?

To more broad….

- What are trends in merchandising/pricing for my category across various channels?

- What is the in-store experience and customer service like at aspirational retailers vs. my store?

- How did top retailers preview and then launch new or seasonal products or collections?

Current and past clients include

  • Bath & Body Works

  • Bath & Body Works International

  • Victoria’s Secret

  • Victoria’s Secret Beauty

  • Express

  • JoAnn

  • Vans

  • Sunrise Beauty Studio, partnering with American Eagle, Aerie, Ulta, White House / Black Market and Soma

  • Fast Innovations & Consumer Insights

  • Fossil

  • Cult Marketing

  • Lieberman Research Group